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THIS IS HOW WE NEW YORK: THE LOOKBOOK
 

New York (verb): to be unapologetically confident. Stylish. Loud. To walk the streets in your shoes, because who else’s would you want to be in? To be in a city built to make you feel like you're the only person you want to be.

 

Used in a sentence: This is how we New York.

Art Director: Sarah Stiles Copywriter/ACD: Prashant Nashi CD: Tony Hansted ECD: Andrew Tutko, Jason Moses Producer: Dan Scudelleri, Felicia Tsioski
Video Editor: Tyler Knutt   Director: Andy Madeline Brand: Maybelline Project Date: May 2024

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look one




the look for city walks featuring hypersharp eyeliner
look two




the look for gallery strolls featuring fitme blush
RECO 11.43.43 AM-1 (dragged).tiff
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RECO 11.43.43 AM-1 (dragged).tiff
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look three




the look for dancing all night featuring sky high mascara
look four




the look for moving featuring super stay lumi matte foundation
RECO 11.43.43 AM-1 (dragged).tiff
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RECO 11.43.43 AM-1 (dragged).tiff
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look five




the look for day dates featuring super stay vinyl ink lip stick
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